Spider-Man: Brand New Day is going back into cinemas with new footage, Endgame Encore-style
Spider-Man: Brand New Day may be swinging back into cinemas in an Avengers: Endgame-style move — but not exactly as you saw it the first time.
Just when you thought Spider-Man: Brand New Day was finished milking the box office, word is it might be skittering back into cinemas again — only this time with a handful of extra scenes in tow. Clearly, someone at Marvel's looking at the Avengers: Endgame Encore numbers and thinking, 'Hang on, we fancy a piece of that.'
Deadline reports that the studio plans to bring Spider-Man: Brand New Day back to the big screen, dangling new footage to get punters through the doors again.
Extra bits and a familiar face
While we've no official rundown of what's actually being added, the rumour mill says we'll finally see Rosario Dawson as Claire Temple. Her bit ended up on the cutting room floor first time round, so if you’re a completist (or just like seeing Dawson in superhero mode), there’s your hook.
Apparently that's not the only surprise, either — though Marvel are keeping tight-lipped on further details for now.
Release date unknown (for now)
Because Brand New Day is still doing the rounds in cinemas, nobody's saying exactly when this new cut will show up. It's a fair guess it'll hit before the next big Marvel behemoth, Avengers: Doomsday, turns up — but we’re all waiting for the official word.
Brand New Day recently outpaced Star Wars: The Force Awakens to claim the title of highest grossing domestic film ever.
Money-wise, the numbers are eye-watering: $2.4 billion earned worldwide so far, which puts it just behind Avatar and that aforementioned Endgame. If they manage to pull in enough bodies for the re-release, this could wind up as the first film to crack the $1 billion mark at the US box office alone. That's not just bragging rights — that's Marvel rewriting the record books.
Critical reaction (and why people care)
Chris Bumbray at our site had a few words about the film — basically, he reckons it's a mature swing at Spider-Man that isn't trying to out-spectacle No Way Home, nor ape the mad genius of the animated Spider-Verse flicks, but actually works better than plenty of the Holland-era Spidey outings. The focus on characterization over massive set pieces won him over, and honestly, that seems to have landed with audiences, too.
What's with these re-releases?
This idea of sticking old blockbusters back in cinemas with bonus material isn’t exactly brand new at this point. Avengers: Endgame Encore just brought Marvel another $86 million worldwide in its opening weekend, not to mention tying in cleverly with the next phase of sprawling superhero carnage. Is it shameless? Unquestionably. Does it work? Apparently so — box office numbers speak louder than dubious groans from critics.