Prime Video cancels a 100% Rotten Tomatoes hit It’s Not Like That after just one season

Well, here we go again: another streaming axe has fallen in a way that only makes sense if you’ve never actually watched telly. This time, Prime Video has given the chop to It’s Not Like That—that faith-based family drama you might have blazed through (or ignored, let’s be honest), despite its perfect 100% Rotten Tomatoes score and a steady appearance on the platform’s Top 10 charts. Classic move.

The Sudden Exit – What Actually Happened?

Deadline broke it on July 7—Prime Video’s pulled the plug on It’s Not Like That after just one series. In fairness, the show only landed globally on Prime Video on 15 May, but if you were subscribed to Wonder Project’s add-on channel (and, really, hats off if you were), it first cropped up there on 25 January. So, not exactly ancient, but not exactly fresh out of the gate either.

Unresolved Endings and Unanswered Why’s

This is the sort of cancellation that always raises eyebrows, because the stats genuinely don’t match the outcome:

• 100% Rotten Tomatoes score for the entire run – not just ‘good’, but literally untouchable by critic or user alike
• On Prime Video’s brand new global weekly Top 10 (the first ever, by the way), it showed up at number 9
• And in the US Daily Top 10s, viewers helped it hold fifth place in the charts

So the numbers, and supposedly the audience, were there. Yet for reasons possibly known only to people who speak in boardroom acronyms, the show’s been dropped. Feels a bit off, right? Meanwhile, Wonder Project’s other show with Prime Video, House of David, is prepping for its third season. Apparently it’s less controversial to keep that one going.

Who Was Pulling the Strings?

It’s Not Like That comes from Wonder Project, set up with Prime Video ages ago thanks to the streamer’s previous management (these deals sometimes outlast nappies in a nursery). Worth flagging: Peter Friedlander, who heads up Global TV at Amazon MGM Studios these days, has a real history with Kelly Merryman Hoogstraten, CEO over at Wonder Project. It’s all a bit tangled—but as ever in streaming land, those old ties don’t guarantee job security for your latest project.

A Quick Look at the Cast and Crew

Scott Foley played Malcolm, who’s juggling life as a recently-widowed pastor with three kids. Erinn Hayes co-starred as Lori, herself newly divorced. That’s your central duo, fumbling their way through single parenthood and, of course, some will-they-won’t-they tension (spoilers: the season actually ends with Malcolm only imagining his big confession to Lori).

Backing them up, the series had J.R. Ramirez, Caleb Baumann, Cary Christopher, Leven Miranda, Liv Lindell and Cassidy Paul. Behind the camera, there’s a solid handful of experienced hands too—Parenthood alums Ian Deitchman and Kristin Robinson created it and ran the show, alongside Garrett Lerner. Jon Erwin, Justin Rosenblatt and Jon Gunn produced for Wonder Project with Scott Foley himself also exec producing, plus Brad Silberling in the mix. Amazon MGM Studios did all the legwork on production.

No Second Chances – And No Real Ending

Just to rub a bit of salt in—the first (and now, only) season wraps up without a proper resolution. So if you were actually hoping for Malcolm and Lori to sort their mess out, you’ll have to do the same thing Malcolm did: just imagine it.